Welcome To My Website

My name is Philip Peters and I started PWP digital in 2014 to provide expert services in the digital marketing world.

I studied Psychology at Chichester University and achieved a First, this degree has helped enormously with my career……….

 

Key skills

Social Media

Content creation, account and campaign management.

INFLUENCER MARKETING

Influence insights, analysis and engagement.

BLOGS

Content creation.

Career highlights

Palo Alto Networks

15/04/2019

VM Ware

15/04/2015

PWP Digital

30/10/2014

Working for major companies including VMware, Onalytica, Zebra Technologies, Bike Beans Cycle Cafe, Yellow Jersey Cycle Insurance. Read more about my clientsRead more…

Jigsaw School, Cranleigh

03/10/2014

Behaviour analyst, working with children who have an ASD Role helped to develop understanding of human behaviour and communication

BSc Psychology (Hons)

01/08/2013

Grade: First Dissertation: Focused on marketing techniques and understanding human behaviour Presented at University of Chichester Annual Research Conference 2013

Waitrose

02/01/2007

Marketing and sales project implementation Acknowledged for excellent customer service

About me

Philip Peters

Philip Peters

Ambitious graduate with a first-class degree in psychology, acknowledged for creativity in strategy and campaigns, team management and audience observation. Always works to achieve results while focusing on the broader business objectives and manages projects with accuracy and enthusiasm.
Skills
• Started own marketing business in 2014, working in key roles within companies including VMware
• Managed local agencies across EMEA at VMware, aligning a localised strategy, ensuring their audiences receive the most effective content and messaging
• Lead the implementation of an EMEA-wide influencer programme, with successful results in subsequent influencer campaigns and events
• Created new content messaging technique for social marketing, contributing to a significant increase in Twitter engagement
• Event planning and support, including VMworld and HPE Discover, providing innovative digital-first ideas and executing effectively
• Social media strategy achieved award ‘Best use of website and social media’ with Bike Beans Café
• Provided support to wider marketing teams, including events, demand generation and customer reference, showing diverse skills and productivity
• Personable, with excellent communication skills
• Discovering new marketing techniques in my psychology degree earned me a first class BSc (Hons)

Clients

Since starting my career in digital marketing I have been very fortunate in working with a variety of progressive companies, I am currently working for VMWare, one of the main players in I.T and Cloud based solutions.

VMware

Social Media and Digital Marketing Consultant, EMEA.
Responsible for managing year-round campaigns, strategy and influencer programmes across EMEA.

Onalytica

Influencer Marketing Consultant
Product development and influencer engagement focus, successfully pitched use of Onalytica IRM to Zebra Technologies.

Zebra Technologies

Influencer & Social Media Consultant, EMEA
Implemented engagement-focused social media strategy, engaged with key influencers with weekly reporting

Bike Beans Cycle Cafe

Marketing consultant
Managed paid social campaigns, increasing audience and
engagement, and ran online competitions.
Created all social content and planned new website design
‘Best use of website and social media’ – Winner – Epsom and Ewell
Business Excellence Awards

Enthusiastic, hard working…

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